"With only six months to identify, negotiate, and execute a lease for 100,000 to 220,000 SF, we faced almost every challenge possible. We needed a partner who could move fast, think strategically, and keep the process discreet to avoid disrupting employees.
Gregg Metcalf delivered. In our 180,000 SF lease in Central Perimeter, he didn’t just secure space, he consolidated multiple offices into one, optimizing both space and expense.
The result: significant savings of time and money, a workplace that strengthens retention and recruitment, and positioning for long-term profitability.
Having worked with Gregg Metcalf for decades, he isn’t just a tenant rep broker. He’s an ally with the experience, resources, and focus to make things happen that others simply can’t."
Cheryl Reeman
Director of Real Estate Services
1980 to Present, AIG
SUCCESS STORY
consolidated multiple offices into one, optimizing both space and expense
resulting in significant savings of time and money, a workplace that strengthens retention and recruitment, and positioning for long-term profitability
CHALLENGE
Evolving requirement, tight timelines, and high stakes.
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EVOLVING SIZE REQUIREMENTS:
Early estimates ranged from 100,000 to 220,000 SF—requiring a broad market search to ensure flexibility.
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TIGHT TIMELIINE:
Six months to identify, negotiate, and execute a lease on a Class A office building
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CONFIDENTIALITY:
The process needed to remain discreet to avoid disrupting employees in multiple locations and potential relocations from outside markets.
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MULTIPLE OBJECTIVES:
The new space had to improve collaboration, retain existing talent, recruit top-tier AI and data science professionals, and align with AIG’s brand.
ACTION
Deployed a multi-phase, data-driven process to uncover and secure the ideal property.
1. COMPREHENSIVE MARKET ANALYSIS
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Surveyed options across three submarkets: Buckhead, Central Perimeter, and North Fulton.
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Assessed traffic patterns, labor market access, and talent recruitment hotspots.
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Evaluated existing vacancies, off-market opportunities, and upcoming vacancies.
2. STRATEGIC SHORTLISTING
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Narrowed the field from 20+ qualified buildings → 3 finalists → 1 winner.
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Focused on Central Perimeter for its combination of premium automobile and public transit access, amenities, and visibility.
3. FUTURE-PROOF FLEXIBILITY
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Negotiated lease terms allowing AIG to expand or contract floors based on evolving needs.
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Consolidated two Atlanta locations into a single, more efficient footprint—cutting operating costs while increasing collaborative space.
4. AMENITY-DRIVEN SELECTION
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Chose Perimeter Summit for its mixed-use environment, including outdoor workspaces, dining, wellness amenities, and direct MARTA access.
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Secured prominent building signage visible to over 250,000 drivers daily, reinforcing AIG’s market presence.
OUTCOME
Consolidated multiple offices into one, optimizing both space and expense. This resulted in significant savings of time and money, a workplace that strengthens retention and recruitment, and positioning for long-term profitability.
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SPEED:
From initial requirement to signed lease in six months.
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SCALE:
Secured one of the largest 2024 leases in Atlanta.
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EFFICIENCY:
Reduced operating costs through consolidation.
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RECRUITING EDGE:
Positioned AIG in a premier building at an optimal location creating a hub designed to attract AI, data science, underwriting, and claims talent.
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INECENTIVES:
Enabled AIG to qualify for $5.25M in Georgia state tax credits tied to job creation.
OVERVIEW
In October 2024, AIG signed one of metro Atlanta’s largest office leases of the year—approximately 180,000 square feet at Perimeter Summit’s Summit Two tower. The move consolidated AIG’s Buckhead and Alpharetta offices into a single, innovation-focused headquarters designed to accommodate up to 1,200 employees and attract an additional 600 new hires over the next five years.
The project was led by Gregg Metcalf and team, who delivered a strategic, cost-effective, and future-proof real estate solution in record time.
Many companies lose millions of dollars due to lack of employee engagement, loss of top talent, and inefficient or unneeded office space.
Working with Gregg Metcalf, clients gain the insights, the analysis, and the plan to obtain lease(s) and office space(s) that retain the best employees, attract top talent, and maximize profitability.
your office strategy to enhance collaboration, performance, and long-term scalability...
location(s), space(s), and lease(s)
with office space aligned to ensure business objectives are met