Why Atlanta ia a Premier HQ Location across All Industries, and the Epicenter for the Southeast...

Gregg Metcalf
May 6
2 min read

As the capital of the most business-friendly state in the country and a lower cost of doing business than peer regions, Atlanta was built for business.

As companies across the country rethink their growth strategies and office footprints, all eyes continue turning toward Atlanta—and for good reason. With a dynamic business climate, a lower cost of doing business, and a track record of attracting global brands, Metro Atlanta has positioned itself as a national leader for corporate headquarters and innovation.

Here’s why Atlanta isn’t just a top contender—it’s the blueprint for what’s next.

Built for Business

Atlanta has earned its reputation as the #1 state for doing business. It’s also the fastest-growing metro for entrepreneurs and ranked the best place to live in the U.S. The city’s winning formula combines pro-business policies, global connectivity, and access to talent from top universities and a rapidly growing population.

A Headquarters Hub

With 1,000 international companies and 330+ global and North American headquarters, Atlanta is a magnet for enterprise. It’s home to 33 Fortune 1000 companies and 16 in the Fortune 500—ranking it #7 nationwide for Fortune 500 headquarters.

For companies looking to scale, recruit top-tier talent, and access key markets, Atlanta delivers. It's no surprise that the metro area ranked #2 for HQ job growth from 2014 to 2024.

A Metro on the Move

Population growth is another key driver of business momentum. With 30.1% projected growth by 2050—adding 1.8 million new residents and 840,000 jobs—Atlanta's market is expanding in every direction.

For leaders evaluating their real estate strategy, this signals a clear opportunity: anticipate demand, align office space with workforce trends, and position now for long-term advantage.

What This Means for Businesses and Workplace Strategy

In a climate where location strategy is more critical than ever, Atlanta checks all the boxes—from infrastructure and lifestyle to workforce and economic resilience.

How to Stay Ahead

Conduct a Needs Analysis to align your real estate strategy with your business objectives.

Secure and Optimize Office Location(s), Space(s), and Lease(s).

Maximize Profitability, Recruitment, and Retention

Many companies lose millions of dollars due to lack of employee engagement, loss of top talent, and inefficient or unneeded office space.

Working with Gregg Metcalf, clients gain the insights, the analysis, and the plan to obtain the lease and office space that retains the best employees, attracts top talent, and maximizes productivity as well as profitability.

To Contact Gregg Metcalf:

email: gregg.metcalf@jll.com

mobile: 404.661.9284